4.9
4.9/5

How To Make The Most Of Your Customer Reviews

Picture of Daniel Flynn

Daniel Flynn

Customer reviews are a must for any local business. Not only will they boost your “online street cred”, but theyโ€™ll also help you rank higher in search engine results pages.ย 

While these are the primary reasons youโ€™d want to generate positive reviews, you can also use your reviews as shareable content to improve SEO & increase your perceived credibility.ย 

Unfortunately, many business owners fail to make the most of their reviews & donโ€™t experience the full benefits of them as a result.ย 

At this point, you may be asking yourself how to make the most of your customer reviews. Fortunately, itโ€™s really simple &ย  weโ€™ll outline some best practices in the following sections.ย 

How To Make The Most Of Your Customer Reviewsย 

Making the most of your customer reviews involves two objectives. For one, you want more people to see your great customer reviews, which is why posting them across your digital presence is extremely important. Secondly, you want to use your customer reviews to engage with search engines so you rank higher in search results.ย 

When you seek to achieve both of these objectives, youโ€™ll ensure that you make the most of your customer reviews.ย 

Adding Customer Reviews To Your Website

First & foremost, youโ€™ll want to add your reviews to your website. By doing so, youโ€™ll make your siteโ€™s visitors more comfortable with your business & drive more conversions (whatever they may be for your business – incoming calls, purchases, appointment schedules).

There are two methods for adding customer reviews to your website. Manually adding your customer reviews one-by-one & using a widget to automatically consolidate your reviews on your site.

Manually Adding Reviews One-By-One

Manually adding reviews to your site will take some maintenance on your part, but itโ€™s by far the most common method. Youโ€™ll need access to the admin panel of your website. Your site builder may even offer a pre-made template for you to neatly display a customer review.ย 

But keep in mind that the manual process limits you to the number of reviews you are willing to add.

Reviews Widget

The primary benefit of a review widget is that itโ€™ll automatically add new reviews & important metrics like average star rating to your site. A review widget also requires minimal styling & zero maintenance, making it the perfect option for a business owner that doesnโ€™t touch the site often or at all.ย 

Our local SEO technology includes a widget that you can place on your site to make the most of your customer reviews. Youโ€™ll also have a complete review management solution, allowing you to generate, monitor & respond to customer reviews on your local business listings.ย 

Posting Customer Reviews On Social Media

With your reviews on your site, you can start to share your customer reviews on social media in order to engage your audience & earn the trust of users who visit your page.ย 

At the end of the day, content is key. The more you provide to your audience & customers, the more information they have to make the right purchasing decision.

As you can see, customer reviews are pieces of content & important ones at that. Present your reviews everywhere you can & youโ€™ll make the most of the effort you put into generating them.ย 

Which Review Site Is Best For Your Business?

There are tons of review sites on the web. Some are industry-specific. Others are third-party editorials. While these other sites are surely important for your business, weโ€™ve found that Google reviews provide the most SEO benefits to our clients.ย 

Google My Business offers a seamless experience for users to research local businesses, making your Google business listing possibly the most important for your business. Generating positive reviews on your Google listing will help you rank higher for local searches on the worldโ€™s leading search engine, making Google reviews a no-brainer.

Learn more about our review generation technology.ย  ย 

Getting More Positive Customer Reviews

Every review that you generate offers an opportunity for you to build your online credibility & reputation. Therefore, investing in a review generation technology that can help you get more positive reviews from your happy customers isnโ€™t just a good business move, itโ€™s one you need to make if you want to grow your business.

ย 

For more information on our local SEO & review generation packages, visit our website. For more articles like this one, visit our blog.

Next Step?

The worst action is inaction! Our team is ready to find your next big move. Over 20 years of experience means we have the tools to get it done in your local market.

Share This Article!

Our Partner Network

  • 123local
  • 2findlocal
  • 8coupons
  • ABLocal
  • AllergyEats
  • AllMenus
  • AmericanTowns
  • AroundMe
  • Baidu
  • Banks.com
  • Brownbook.net
  • Central Index
  • ChamberofCommerce.com
  • CitySquares
  • CK Maps
  • Cylex
  • DexKnows
  • DoorDash
  • Dun & Bradstreet
  • eLocal
  • EZlocal
  • Find Open
  • Fliggy
  • GoLocal247
  • HERE
  • HolidayCheck
  • HostMe
  • HotFrog
  • iBegin
  • iGlobal
  • Insider Pages
  • Instagram
  • Local.com
  • LocalDatabase
  • LocalPages
  • LocalStack
  • Mafengwo
  • Mapstr
  • Menupix
  • MerchantCircle
  • My Local Services
  • n49
  • Navmii
  • NDrive
  • Opendi
  • OpenTable
  • Parent Day Out
  • Pitney Bowes
  • Pointcom
  • Postmates
  • Property Capsule
  • RetirementPlanning.net
  • SafeGraph
  • ShowMeLocal
  • Soleo
  • Superpages
  • tellows
  • TomTom
  • Top Rated Local
  • Trip.com
  • TripAdvisor
  • TrustPilot
  • Tupalo
  • Uber
  • Uber Eats
  • USCity.net
  • VotefortheBest
  • Waze
  • Where To?
  • WiserAdvisor
  • Yalwa
  • Yandex
  • YaSabe
  • YellowMoxie
  • YellowPageCity
  • YellowPagesDirectory

Want To See How You Show Up?

Tell Us Where To Send Your Report!

Run Your Free Business Report - Contact Info
Pop-up form preceding Yext Scan CTA, basic contact info

Pick A Time To Speak With A Local Business Expert

Place Your Vision Online With Award-Winning Web Design!

Web Design - Scheduling

Set Up Your Free Account In Minutes

Make It Easier For Your Customers To Pay You!

Payments - Get Started

Set Up Your Free Account In A Matter Of Minutes

Customize Your Clover To Work The Way You Do!

Clover POS - Get Started

Pick A Time To Speak With A Local Business Expert

Get More Positive Reviews With TAPLocal Review Management!

Review Generation - Scheduling

Pick A Time To Speak With A Local Business Expert

Get A Full Tour Of Our Business Manager Dashboard!

Dashboard Demo - Scheduling

Our Packages Are Built With All Your Needs In Mind

Find Out Which Package Your Business Qualifies For!

Free Clover - Pricing

Clover POS Is The Perfect Business Companion

Find Out Which Device Is Best For Your Unique Needs!

Free Clover - Meet Clover

Pick A Time To Speak With Local Business Specialist

Claim Your Free Clover Today!

Free Clover Package - Scheduling

Create Your Free Account & Pick Your Package

Claim Your Free Clover Today!

Free Clover Package - Get Started

Want To See How You Show Up?

Tell Us About Your Business

Let's Get Started

Start Rewarding Your Customers Today!

Clover App Market - Restaurant Rewards
Pop-up form on Restaurant Rewards page

Pick A Time To Speak With A Local Business Expert

Boost Your Business With An All In One Package!

All In One Packages - Scheduling
Pop-up form preceding All In One Packages scheduling

Ready To Boost Your Business?

Create Your Free Account To Claim Your Package!

All In One Packages - Standard

Ready To Boost Your Business?

Create Your Free Account To Claim Your Package!

All In One Packages - Builder

Ready To Boost Your Business?

Create Your Free Account To Claim Your Package!

All In One Packages - Starter

Pick A Time To Speak With A Local Business Expert

Start Gaining Repeat Business From Your Customers Today!

Text Message Marketing - Scheduling

Pick A Time To Speak With A Local Business Expert

Take Control Of How You Show Up Online Today!

Listings - Scheduling

Pick A Time To Speak With A Local Business Expert

Starting Driving Hyper-Local Traffic To Your Website!

Listings - Scheduling

Pick A Time To Speak With A Local Business Expert

Boost Your Facebook Ads With Hyper-Local Technology!

Facebook & Instagram - Scheduling

Pick A Time To Speak With A Local Business Expert

Get Prime Exposure With Our Reach & Frequency Guarantee!

Facebook Awareness Ads - Scheduling

Pick A Time To Speak With A Local Business Expert

Advertise On The World's Leading Search Engine!

Facebook Awareness Ads - Scheduling

Pick A Time To Speak With A Local Business Expert

Find Out How TAPLocal Can Grow Your Business!

TAPLocal Appointment - Scheduling

Pick A Time To Speak With A Local Business Expert

Get HOT Local Leads Delivered Directly To Your Phone!

Facebook Lead Ads - Scheduling

Pick A Time To Speak With A Local Business Expert

Help Hungry Customers Find You When They Need To!

Listings For Food - Scheduling

Pick A Time To Speak With A Local Business Expert

Drive Sales With Redeemable Offers On Facebook!

Facebook Offer Ads - Scheduling

Pick A Time To Speak With A Local Business Expert

Simplify How Your Customers Pay You & Cut Processing Costs!

Payments - Scheduling

Pick A Time To Speak With A Local Business Expert

Simplify Your Day-To-Day With The Perfect Point Of Sale!

Clover POS - Scheduling

Read A Client Success Story!

Learn How We Grew Our Client's Business With Stellar Web Design

Read A Client Success Story!

Learn How To Leverage The Power of Text Message Marketing For Your Business!

Read A Client Success Story!

Learn How We Helped Our Client Build Their Online Reputation & Get More Customers As A Result!

Read A Client Success Story!

Learn How To Leverage Google Ads For Business Growth

Read A Client Success Story

Learn How To Leverage The Power of Facebook for Growth!

Read A Client Success Story!

Learn How To Leverage The Power of Facebook Offer Ads for Growth!

Read A Client Success Story!

Learn How To Leverage The Power of Facebook Lead Ads for Growth!

Read A Client Success Story!

Learn How To Leverage The Power of Facebook Awareness Ads for Growth!

Read A Client Success Story!

Learn How To Leverage The Power of Facebook Click Ads To Grow Your Business

Read A Client Success Story!

Learn How We Increased Our Client's Online Visibility & Got Him More Leads!

Get Your Web Design eBook!

Learn What Separates A Winning Website From The Losing Ones

Get Your Free SMS Marketing eBook!

Learn How To Turn New Purchases Into Your Most Loyal Customers

Get Your Reputation Management eBook!

Learn How To Build Your Online Reputation & Get More Paying Customers

Get Your Free Ebook Today

Learn How To Audit Your Merchant Statement And Cut Your Costs

Get Your Google Ads eBook!

Learn How To Convert Web Traffic Into Revenue

Get Your Facebook Ads eBook Today!

Learn How To Advertise On The World’s Biggest Stage

Can Google's Crawlers Understand Your Site?

Find Out If Your Website Has Schema Markup

Schema Markup - Contact Info
small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Payments Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Payments Consultation Awaits

Let's Create Your Free Account

Claim Your Free Clover Today!

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

small_c_popup.png

Let's have a chat

Your Free Local Marketing Consultation Awaits

Get Your Business Listings eBook!

Learn How To Get Found By Consumers Who Are Searching For A Product Or Service That You Offer