Which Local Business Directory Is Right For You? (Trick Question)

By asking “which local business directory is right for you?”, I am implying that it is alright to list your business in some (not all) local business directories. However, the truth is that you need to list your business in all (not some) of them in order to prevent inaccuracies and maximize the effectiveness of your local SEO efforts.

How A Local Business Directory Works

You most likely have an understanding of what a local business directory is (or else you wouldn’t have clicked on this blog article), but many people do not know how they work. However, knowing how online directories work can help you make them work for you.

A local business directory is a database that packages and stores information about businesses. When a user searches for a product or business type, the local business directory functions as a search engine in that it returns the information that is most relevant to that search query.

Ranking Factors

Local business directories, such as Yelp, use factors to rank the listings for a certain search. Such factors include:

  • Relevance
  • Number/Quality of Reviews
  • Proximity to User
  • Categorization

Therefore, it is important to optimize your listings for these ranking factors so that you can improve your ranking for local searches in online directories.

Everywhere You Need To List Your Business

Now that you know how online directories work, here is a list of the local business directories in which you need to list your business. Each of these directories pulls information from the others if they are missing information. As a result, you need to make sure that each of your listings is complete, correctly categorized, and actively managed in order to maintain the integrity of your digital footprint.

  1. Google
  2. Yahoo
  3. Bing
  4. Facebook
  5. Foursquare
  6. Yelp
  7. Mapquest
  8. Superpages
  9. DexKnows
  10. Citysearch
  11. Local.com
  12. MerchantCircle
  13. EZlocal
  14. YP.com
  15. LocalDatabase
  16. ShowMeLocal
  17. CitySquares
  18. LocalPages
  19. LocalStack
  20. YellowMoxie
  21. GetFave
  22. Tupalo
  23. Avantar
  24. AirYell
  25. White & Yellow Pages
  26. Navmii
  27. Where To?
  28. ChamberofCommerce.com
  29. USCity.net
  30. YellowPageCity.com
  31. AmericanTowns.com
  32. 8coupons
  33. eLocal
  34. GoLocal247
  35. YaSabe
  36. YellowPagesGoesGreen
  37. Point.com
  38. ABLocal
  39. Opendi
  40. VotefortheBest
  41. 2findlocal
  42. MyLocalServices
  43. CredibilityReview
  44. Insider Pages
  45. Yalwa
  46. Brownbook.net
  47. Bizwiki.com
  48. Allonesearch
  49. The Internet Chamber of Commerce
  50. AroundMe
  51. HotFrog
  52. Find Open
  53. pr.business
  54. Property Capsule
  55. Cylex
  56. iBegin
  57. iGlobal
  58. n49

To see how you are listed on these directory sites, use our free online scan tool

Niche Local Business Directories

Surely, there are niche online directories that are not present in this list. However, the listings in smaller, niche directories are often manually entered by the administrator of the directory.

If you find a niche directory that is relevant to your business and allows business owners, like yourself, to create a listing, then, by all means, create a listing in it. However, the list in this article offers a framework for a strong foundation on which your digital footprint can flourish.

Business Listings: Your Key To Dominating Local Search

  • Increased SEO
    • Fortification of Information
    • Backlinks
    • Increased Reach

Whether you like it or not, modern consumers look for information on the web and they reference online directories to research businesses that can fulfill their needs and desires. As a result, the best thing you can do is to list your business in as many places that you can on the web. By doing so, you offer web surfers a fortified front in your brand’s image that will ultimately build your credibility online.

Pro Tip: Google penalizes businesses that have incomplete, incorrect, or inconsistent information on the web. Therefore, by having complete and accurate in all the places possible, you will look better in the eyes of Google and other search engines.

Competitive Advantages Of Complete Business Listings

Unfortunately, most business owners do not bother with listings because they feel that all they need to do is to list their business in Google and Facebook. In fact, almost all of the businesses that we work with do not have complete/accurate information in the 58 directories on our list and a lot do not even have a Google My Business page.

Having complete business listings does many things for your technical SEO and that’s great. Technical SEO is important for your growth in the long-term, but, in the short-term, having complete business listings will set you apart from your competitors.

Through complete business listings, you will hopefully:

  • be in the places that your competitors are not
  • entice customers with extensive descriptions and professional photos of your business
  • reinforce consideration of your business with an abundance of positive reviews

What Now?

With a list of local business directories on your screen, you could start creating listings and pages for your business in each one. Another option is to get listed in all of them with our business listings package. When you partner with us, we will list your business in every directory. You will also gain access to ongoing account managers that will help you improve your local search ranking. 

How? You may ask.

Our proprietary technology allows us to manage all of a business’ listings and reviews from a single dashboard. In addition, it allows us to lock information into place so that there are never any inconsistencies. 

For more information, visit our webpage. For more articles like this one, visit our blog

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